0131 476 3994

info@base-station.co.uk

Digital guidelines

Make sure your digital appearance sends the right message. We’ll help you build a unique, accessible and beautiful online presence that boosts credibility, increases site traffic and accelerates business growth. Our designers will collaborate with you to create consistent digital brand guidelines that work online and offline.

Carefully considered creativity

A digital-first approach to branding is no longer an afterthought but a necessity to stay competitive. Our team will help you navigate the ever-changing digital landscape to ensure your online brand offers a seamless user experience and interface. We build creative, interactive, and functional digital brands that are accessible across all platforms.

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Brand workshop

Dig deep into your brand identity with our brand workshops. Our designers will sit down with you to establish your company’s mission, goals, values, and objectives. We’ll also define your existing brand guidelines, walk you through the next steps, and set out a clear plan to reach your brand goals.

Brand identity

Your visual identity says a lot about your company. Using what we uncovered during the brand workshop, we’ll create new brand guidelines that set the foundations for successfully establishing your digital brand identity. Our designers will take your existing brand identity and recreate it to form a future-proof, digital-first design that brings your brand to life.

Digital brand refresh

Website accessibility has become a primary factor in the design and development process. Our designers will transform your existing digital brand, or help you create one from scratch. We’ll design web-compliant guidelines that transition your original brand identity into the digital world with web-friendly fonts and colours.