Project background
Owen James Events connects senior decision-makers across the financial services sector with peers and solution providers through high-end, in-person events. Their team needed a new website that reflected the premium quality of their services while making it much easier to post and manage upcoming events, promote their subscription product, and handle attendee applications online.
Their legacy CMS was limiting and inflexible. They turned to us to rebuild the site on a modern CMS that would give them full control over content while also improving the user experience for visitors.
Objectives
- Rebuild the website using a flexible, modern CMS.
- Enable content editors to manage and publish in-person events easily.
- Allow users to apply to attend events via simple online forms.
- Promote their paid subscription service, The Pulse.
- Create a structured, content-first editing experience that scales.
Our solution
We delivered a fully bespoke website built in Statamic, a flat-file CMS with a powerful, content-first approach. This allowed us to give Owen James full editorial control with custom-built blocks designed specifically for how they work.
Key features
Content-first architecture
Statamic allowed us to build reusable content blocks — from event highlights to speaker profiles — giving editors the flexibility to build and maintain pages with ease.
Event management system
Editors can publish new events in minutes, with integrated application forms for attendees.
Service promotion
A dedicated area of the site promotes The Pulse, Owen James’ paid subscription service.
Responsive design
We created a polished, mobile-friendly design that reflects Owen James’ premium, professional positioning, with an emphasis on clarity and usability.
The impact
Editorial freedom
The team can now build pages, post events, and update marketing content independently, saving time and budget.
Improved event workflow
Managing in-person events — a core part of the business — is now faster, easier, and fully integrated with attendee data capture.
Clear promotion of paid services
The Pulse now has a stronger digital presence, helping Owen James convert more users into subscribers.