
Project overview
Wickman’s is a specialist in Wine auctions across Australia, and their online presence needed to reflect the scale and precision of their unique business model. We delivered a fully headless build, pairing a robust Laravel backend with a Vue.js frontend for a fast, seamless user experience. The platform was engineered to manage everything from lot registration and listing to real-time bidding, with automated notifications to keep users informed during live auctions. Built with scalability and performance in mind, this custom solution empowers Wickmans to run sophisticated digital auctions with ease.
Objectives
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Develop a fully headless architecture for optimal speed and flexibility.
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Streamline the process for listing and registering lots.
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Enable secure, real-time bidding with live updates.
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Automate communication with users during the auction process.
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Provide an intuitive, high-performance front end for buyers and sellers.
Our solution
We architected a custom Laravel backend to handle all aspects of auction management, from user registration to listing creation and bidding logic. This backend was decoupled from the front end, which we built in Vue.js for fast rendering and smooth user interactions. API connectors ensure seamless data flow between the backend and the live auction interface, keeping bids and notifications in sync in real time. The result is a high-performance auction platform that delivers both reliability and flexibility for Wickman and their users.

Key features
Headless architecture
Decoupled Laravel backend and Vue.js frontend for speed, flexibility and scalability.
Live auction functionality
Real-time bidding system with automated win and outbid notifications.
Custom lot management
Tools for registering, listing, and managing lots through a secure admin interface.
API-driven front end
Dynamic Vue.js interface powered by live data from Laravel APIs.
The impact
Seamless auction experience
Decoupled Laravel backend and Vue.js frontend for speed, flexibility and scalability.
Improved admin control
Custom backend tools simplified the listing and management process.
Enhanced performance
The headless setup delivers faster page loads and greater responsiveness.
Scalable infrastructure
Built to support Wickman’s growth with modular, maintainable code.